Categories: SEO

FREE SEO Website Audit – What To Expect

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Exactly What Is a SEO Site Audit?

An SEO Audit is the process of reviewing your website to insure that it will perform well in search results. Any good SEO Tool will review the website against the “best practices” as defined by the major search engines and give you a list of what is good on your site and give recommendations on changes that you can make to improve your viability on the web. In addition, it is a good review on exactly how people and the search engines see your site. What are your keywords? What does your title and description say? How does your result look when found by the Google and Bing?

What Should I Expect From a SEO Website Audit?

There are different types of Search Engine Optimization Audits. The automated types (like below) and the type in which you meet with an SEO guru and discuss your goals and strategy and they manually review your site. Manual SEO audits will generally cost as you have someone that you meet with and time is used. I recommend at least starting with an automated SEO audit and if you see issues, have questions or need to improve results then call a professional. A good automated SEO Tool should give you a lot of powerful information such as:

  • Give an Overall SEO Rating

  • Give Recommendations on What to Do

  • Your Title, Description and Meta Tags – Are They Structured Properly?

  • Number of Pages Google Has Indexed

  • Images Analysis – Does Your Images Have Proper Tags?

  • Does Your Site Have Proper Headers? What Are They?

  • Analyze Your Content For Keywords

  • Backlink Profile

  • Check to Make Sure You Have a proper Sitemap and Robot.txt

  • Analyze Your Websites Code For Errors

  • Check for Mobile Compatibility

  • More Techie Stuff…

How Often Should I Run an SEO Audit?

With Google and the other search engines making changes to their algorithm on a regular basis, its important to check your website every 6 months or so. What worked last year for SEO may get you “blacklisted” this year. Especially if you are using “Black Hat” or “Grey Hat” SEO techniques.

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Use Our FREE SEO Audit Tool

Visit Our FREE SEO Audit Tool to get a fast and accurate SEO Audit on your website.

Should You Contact a SEO Guru if the Audit is Not Good?

If you have plans on having your site rank well in search engine results and you don’t have the technical acumen or the time to correct anything that the audit finds, I would strongly recommend contacting a professional.

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Dean Cacioppo

Dean Cacioppo has over 20 years in high level, enterprise search engine optimization (SEO) including working for some of the largest real estate brands in the country. In the over two decades of working in SEO, digital marketing, content marketing lead conversion, website design and overall web based technologies, there is little in the online marketing world he has not been exposed to. Over the years, Dean Cacioppo has worked as an award winning REALTOR, licensed real estate instructor and brokerage owner. In addition to "feet on the ground" experience, he also ran the Internet Services department of one of the largest real estate brands in the country with over 5,000 agents. In addition Dean's paid jobs, he dedicated his time to give back to the REALTOR community by serving on the board of directors for multiple MLS's including President of the largest multiple listing service (MLS) in Louisiana. Dean also served time on many REALTOR committees and tasks forces for State REALTOR Boards, eventually acting as a consultant for IDX for multiple listing services and the general public. In 2013 Dean Cacioppo decided to venture out on his own with a digital marketing agency uniquely named DEAN KNOWS (with a nose as part of the logo) that specialized in real estate SEO. The odd but catchy name was designed to leverage his well known name in the real estate technology world. Dean later changed the name from DEAN Knows to One Click SEO as the digital marketing agency had outgrown it's specialty in real estate marketing and grown into a full service SEO Agency working in multiple industries across the US, Canada and Mexico, still with a keen eye on real estate SEO. Today, Dean Cacioppo leads an all US based team of digital marketing experts to help grow One Click SEO's clients business leveraging Google Ads, Facebook Marketing, Content Marketing all with SEO at the center of custom built online strategies.

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Published by Dean Cacioppo
Dean Cacioppo

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