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The Top 5 Benefits of Having a Modern Website For Your Business

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The Top 5 Benefits of Having a Modern Website For Your Business

It is 2015 and it’s no longer secret, your website can make or break your business. Like any part of the globe, Brick and Mortar businesses are still around however, how their potential customers discover them has considerably changed. For many businesses, the website is the new storefront is the initial impression that your customers will have about your business. Accordingly, a modern website will simply take your business very far for a number of reasons:

Improved Usability and Persuasiveness

Modern websites are well structured, are persuasive, and are easy to navigate, providing your customers with an enjoyable and valuable browsing experience.

Can Be Easily Optimized For Latest SEO Changes

Modern websites can easily be optimized and aligned with some of the latest search engine algorithms. This will help you maximize your business interest, its offerings, and generally its position in search engine rankings.

Security

As any New Orleans website design company will advise you, IT world is constantly changing. Organizations are constantly updating their software to ensure that they remain safe and secure when online. Unlike old websites, modern websites have myriad security plug-ins that can easily be kept updated to ensure that your valuable data isn’t compromised or your website taken off by unwanted hackers.

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Easy Administration

Today, most New Orleans website design companies provide latest content management systems (for instance Modx) that can be easily integrated in your modern website, reducing your administration cost and providing you with a much lower total ownership cost over the life your website. What’s more, a powerful and flexible CMS will easily would to fit to your website design requirements.

Improved Perception of Your Business

Attractive and easy to navigate modern websites with useful content will reduce your websites bounce rates and increase prospect engagement and leads.

In a nutshell, a modern website will help your business develop a modern online presence and will go a long way in generating quantifiable results.

Dean Cacioppo

Dean Cacioppo has over 20 years in high level, enterprise search engine optimization (SEO) including working for some of the largest real estate brands in the country. In the over two decades of working in SEO, digital marketing, content marketing lead conversion, website design and overall web based technologies, there is little in the online marketing world he has not been exposed to. Over the years, Dean Cacioppo has worked as an award winning REALTOR, licensed real estate instructor and brokerage owner. In addition to "feet on the ground" experience, he also ran the Internet Services department of one of the largest real estate brands in the country with over 5,000 agents. In addition Dean's paid jobs, he dedicated his time to give back to the REALTOR community by serving on the board of directors for multiple MLS's including President of the largest multiple listing service (MLS) in Louisiana. Dean also served time on many REALTOR committees and tasks forces for State REALTOR Boards, eventually acting as a consultant for IDX for multiple listing services and the general public. In 2013 Dean Cacioppo decided to venture out on his own with a digital marketing agency uniquely named DEAN KNOWS (with a nose as part of the logo) that specialized in real estate SEO. The odd but catchy name was designed to leverage his well known name in the real estate technology world. Dean later changed the name from DEAN Knows to One Click SEO as the digital marketing agency had outgrown it's specialty in real estate marketing and grown into a full service SEO Agency working in multiple industries across the US, Canada and Mexico, still with a keen eye on real estate SEO. Today, Dean Cacioppo leads an all US based team of digital marketing experts to help grow One Click SEO's clients business leveraging Google Ads, Facebook Marketing, Content Marketing all with SEO at the center of custom built online strategies.

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Published by Dean Cacioppo
Dean Cacioppo

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